Alexandra Burchartz

UX Designer & Researcher with Psychology & Education Background

  • Based in the United States

  • Fluent in English, Spanish, German

Journey into UX

Blending my psychology background with a flair for education, my path into UX design is a unique and enriching journey. With a Bachelor's and Master's in Psychology, I've always been fascinated by the intricacies of human behavior and thought processes. These insights play a crucial role in how I integrate psychological principles into design, ensuring empathy and usability are at the forefront.

Having lived in Germany, the Netherlands, Mexico, and now U.S I've gained a rich, global perspective that deeply influences my work. My prior experience as a teacher for diverse and special needs students has sharpened my focus on creating designs that are not only functional but also welcoming to all users. I strive to create visually captivating experiences that prioritize accessibility, ensuring no user is left behind.

My approach is centered around crafting interfaces that foster engagement and joy, transforming digital experiences into human-centered journeys. Through my work, I hope to bridge the gap between design and empathy, making the digital realm more inclusive for everyone.

  • UX/UI Certificate from CareerFoundry

  • Master of Science in Developmental Psychology from Maastricht University

  • Bachelor of Arts in Psychology from San Diego State University

Education

  • User Research

  • Wireframing

  • Prototyping

  • Usability Testing

  • Visual Design

  • Information Architecture

  • Responsive Design

  • User Journey Mapping

  • Accessibility Design (WCAG)

  • Data Analysis

  • Problem-Solving

Skills

  • Empathy & Active listening

  • Behavioral Analysis

  • Communication

  • Critical Thinking

  • Adaptability

  • Cultural Sensitivity

  • Curiosity & Inquiry-Based Learning

  • Emotional Intelligence

  • Collaboration & Teamwork

  • Project Management

Tools

  • Figma & Figjam

  • Sketch

  • Marvel

  • Adobe Creative Suite

  • Miro

  • Google Suite

  • Notion

  • Squarespace

  • Kajabi

Frequently Asked Questions

  • My journey into UX/UI design is deeply rooted in my background in psychology and passion for education. Having an educational background in Psychology, I've always been intrigued by the complexities of human behavior. This fascination, combined with my teaching experiences inspired me to craft designs that are empathetic and user-centric, ensuring they're accessible and welcoming to all users.

  • I begin by immersing myself in understanding the user's needs and challenges through diverse research methods such as interviews and surveys. Drawing on psychological insights and my global perspectives, I conduct empathy-driven analysis to pinpoint crucial areas for enhancement, aiming to make designs more intuitive and inclusive.

  • My process involves thorough user research, detailed planning of information architecture, and iterating on designs through feedback and usability testing. Always aiming to bridge the gap between empathy and functionality. My goal is to make digital experiences more inclusive and accessible, ensuring that every interaction is meaningful and joyful.

  • To stay at the forefront of UX/UI design trends, I regularly participate in monthly UX gatherings with UXPA Minnesota, where I connect with fellow designers and share insights. I also enjoy listening to design podcasts, which offer diverse perspectives and ideas. Additionally, I attend webinars, read industry articles, and immerse myself in design books to ensure I'm always informed and inspired. Besides UX, I engage in local networking events centered around AI and women in tech, broadening my understanding and staying connected with innovative community members. Moreover, I take online courses in UX and AI-related fields to deepen my knowledge and adapt to emerging trends.

  • I strive to find a harmonious balance by prioritizing user needs while aligning them with business objectives. Through collaborative discussions and strategic planning, I aim to create user-centric designs that also drive business growth.

  • I love blending my passion for human behavior and education to solve creative problems. I like transforming insights from user research into innovative, engaging designs that positively impact users' lives.

  • In redesigning the navigation for a website, I faced the challenge of creating a more intuitive user experience. The project involved extensive competitive analysis to understand market standards and user expectations. I conducted user research through surveys and interviews to gather valuable insights into user needs and pain points. Using these findings, I created a card sorting and developed a comprehensive site map that guided the redesign process. Through multiple iterations and incorporating feedback, I refined the navigation to ensure it was user-friendly and aligned with both user and business goals.

  • I integrate psychological principles and a global perspective to prioritize accessibility. My designs are crafted to be welcoming, readable, and compatible with assistive technologies, ensuring inclusivity for all users, influenced by teaching special needs students.

  • The blend of my psychology background, global insights, and teaching experience sets me apart. Having lived abroad in Germany, the Netherlands, and Mexico, I have developed an open-minded and empathetic approach to design. I am fluent in English, Spanish, and German, which enhances my ability to communicate and connect with diverse user groups. I focus on crafting meaningful, empathetic experiences through innovative design strategies prioritizing usability and inclusivity for diverse users.

  • Collaboration is key to my design process. I work closely with cross-functional teams, refining ideas to ensure alignment with technical capabilities and project goals, fostering designs that resonate and engage users worldwide.